CASE STUDIES
A curated collection of case studies from past and present clients
Blockchain Wallet App & Design System
(Avalanche)
UI design, prototype and design system case study for a blockchain & NFT mobile app.
United Nations:
Brokering a design peace deal between agencies
Merging two sides of a global pension fund is no easy task. Learn how I used UX research and information architecture to broker a UN peace deal and improve the lives of 210,000 + clients and beneficiaries.
Bitcoin for the people: Giving bank customers universal access to bitcoin
Developing fintech products in a fast-paced NYC bitcoin firm, in a race to capture the market.
Helping businesses access the billion-dollar JFK Airport Opportunity Zone
Collaborating with state and local economic development programs and using the Tax Cuts and Jobs Act to bring MWBE companies into the new JFK Airport construction program.
The mobile app that saved an airline
How we streamlined critical day-to-day communications, boosted employee morale, and ended a 6yr employee contract stalemate at one of the country's largest regional airlines.
Efficient electric vehicle deployment for fleet managers
Researching, testing, designing, and developing the tools fleet managers need to deploy large fleets of new EV vehicles.
Design systems, UI Kits, and protoype mockups
A selection of Android UI Kits that have been downloaded over a hundred thousand times worldwide.
ChaCha: Pioneering Q&A on the web
What I learned being a part of a $96 million dollar startup that answered over 2 billion questions for users around the world, was one of the top 5 most trafficked sites in its day.
Robovise: Automated investing services of the future
Creating a digital platform that provides automated, algorithm-driven financial planning services with little to no human supervision.
DT Starts: Leading design across eight startups
DT Starts was a hybrid co-founding team composed of entrepreneurs, developers, growth engineers, and myself as product design lead. A fast-paced and unique experience, DTS lead the launch of eight startups in less than two years.
Guns, car chases, and usability testing, deep in the heart of Texas
How far would you be willing to go, to test a prototype in the field?
Mosaic: Green energy financing for everyone
Creating a digital platform that provides automated, algorithm-driven financial planning services with little to no human supervision.
Streamlining Annuities with Gainbridge
Making Gainbridge more competitive by reducing the sign-up complexity of annuity retirement solutions.
Reviving the history of a forgotten motorcycle race
A personal project that took me through libraries, museums, newspaper archives, and interviews to put the puzzle pieces back together. The Cornfield Classic, a once forgotten race in my hometown that gave birth to the "HOG" nickname and the Harley Davidson legend.
Optimizing the usability of semi-conductor testing software
How we took three decades of frequency measurement hardware into the virtual space and reduced the need for cumbersome legacy equipment.
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© 2022 Adam Yale. Product Designer & Strategist